These are a few bits of raw and real feedback. They are braaap reviews from customers who have either purchased a few years ago and have dropped in to chat or braaap reviews from people who have just recently purchased.
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Some emails sent to customers after they Purchased:
Subject: RE: We'd love to hear your feedback
Date: 21 September 2020 at 9:52:04 pm AEST
To: Braaap <sales>
Thank you for your email and please find below the answers to your questions – Cheers !
What’s your experience been like so far? As a new customer my experience has been excellent. Not only is your website easy to navigate but your staff member “Lisa” made my experience with choosing the moto3 a pleasure. She has a wealth of information and facilitated my purchase with ease over the phone (as the website wasn’t working properly) with ample instructions.
How can we make the wait for your bike better? To be honest with you, the wait is what makes the experience more rewarding. I think people need to exercise a level of patience considering the incredible price you’re offering. As I mentioned, this is my first ever motorcycle and I am very eager to get my licence and got for a spin. However, I’m happy to wait as I know you’re keeping everyone up to speed on developments and doing the nest you can.
Why did you decide to buy a bike that you had to wait for? I like the idea of this being an AUSTRALIAN family business which provides jobs to Australians. I want to support you and your family by throwing my support behind you. If you back your product then I will back you and your family 100%. My cousin has also purchased a bike from you also, which means word of mouth is going to go a long way irrespective of the delays. Furthermore, I like the fact that you guys are open and honest with no bullshit.
How did you hear about us? – Social Media (Instagram) and word of mouth.
How long did you wait before buying a braaap? I gave myself 2 days to think about whether or not I wanted to purchase and felt that this was to good of an offer to not take up so I launched at the opportunity.
What made you decide to buy a braaap rather than something else? Your price is competitive, you are an Aussie creating job opportunities for Australians and you offer FULL support to your customers and appear to be genuine and honest, which is a big tick in my book VS the the other brands.
What were your concerns before buying a braaap? The ongoing costs for motorcycle gear, insurance, registration and running costs not to mention my own safety.
How did we overcome those concerns for you? The videos you post are informative and reassuring. The information is clear and the costs seem reasonable once explained. Hence why I mentioned above that Lisa is a wealth of information. She helped clarify some of the doubt which made it easier to make a spontaneous decision to invest.
What’s your thoughts on how we can make buying a braaap a better experience? I don’t think I can add anything at this stage as the experience has been fantastic. My recommendation would be, when sending out emails to congratulate new customers to Braaap to ensure that the correct bike is contained within the email correspondence sent. For example, I received a welcome email for the Cafe Racer when I had purchased the Moto3 so the info links contained for the bike were not consistent to my purchase. Otherwise, I have no other recommendations at this stage.
What other bikes were you considering? Honda CBR and Kawasaki Ninja
Why didn't you buy one of those bikes? The price wasn’t competitive and they didn’t offer the lifetime warranty with their product.
How can we make you more feel part of what we do here at braaap? The continued correspondence and check-ins are great. I’m not sure if you offer a call-back service to customers who have purchased the product to just undergo a quick check-in once the bike has been received, but I would strongly recommend that be implemented. However, if you already have a system in place then please disregard.
What do you like about braaap? I like the passion and the drive this organisation has and the willingness to compete against the big knobs. Success can only be measured by your determination to fight on which is why your product and brand is starting to get noticed.
What don’t you like about braaap? There needs to be more upgrade options available for the Moto3 including the choice of personalising the motorcycle with decal and graphics etc – it just adds more personality and may even interest other potential clients if these options were available.
Do you have any friends who own braaap's? I don’t know anyone specifically and never heard of Braaap until a week ago. My cousin W and myself decided to purchase a bike at a bout the same time. We both will be very proud owners and do what we can to promote your brand for maximum exposure.
Anything else you are thinking that we should look to do in order to make braaap better? Only what I mentioned above, otherwise you’re all doing a great job. If the bike is as good as you say it is then I’ll be very pleased that I turned to Braap and gave you my business. – Thank you 😊
On 22 Aug 2020, at 8:07 pm,.com.au> wrote:
Hi Team at Braaap,
I have just purchased a moto3 and even knowing that the delivery time may be delayed, I can’t believe the level of service!! Already received a link to your YouTube video that explains the situation which is above and beyond your competition, if they were in the same situation, I can’t imagine the same level of service. Looking forward to riding the moto3 as my wife and I have both purchased one each and both getting our licenses in our late 30’s.
Purchasing from an Aussie owned business certainly makes a difference to us.
I could only imagine the sleepless nights you guys have had given the global situation and bloody red tape with the government. Hats off to you and your team.
I’m sure your bike is as good as your level of service.
Owning a family owned business myself, I know good feedback is few and far between. Keep up the great work, looking forward to the ride.
Subject: RE: Note from Brad - We'd love your feedback & Thanks for choosing braaap
Date: 7 September 2020 at 6:17:39 pm AEST
To: Braaap <sales>
Whats your experience been like so far?
I think it has been pretty good, no complaints, and I understand covid19 has made things volatile. It’s definitely something different to purchase a bike this way.
How can we make the wait for your bike better?
I think just updates now and then.
Why did you decide to buy a bike that you had to wait for?
I guess I am in a position where I have something to ride in the time being, I had being looking around at different bikes, and sitting on different ones.
How did you hear about us?
I think there was an add on bikesales
How long did you wait before buying a braaap?
I had been looking since April/May
What made you decide to buy a braaap rather than something else?
Asking questions and research. I think the superlight 125 has a lot of personality, and I was getting pushed around by sales people sometimes even after explaining I was looking at a dual sport or motard setup. Even suggestions at 8000 dollar bikes and sports bikes that didn’t fit. I think there is a bit of pride in sharing the underdog story, Australian owned bike.
What were your concerns before buying a braaap?
Just timing, and a bit of mystery on the ergonomics, and position of things. There is not too many reviews out there. I spent a lot of time sitting on bikes that were a similar size, and tracking down dirt bikes with similar dimensions. Penrith has a pit bike store near me. Motorbikes are selling fast there, and may be a result of the trends of lockdown and the pandemic, so it was hard to find things.
How did we overcome those concerns for you?
I think I got an idea through how adjustable and moddable the superlight was though posts on Instagram, and seeing what people have done. There was a few youtube interviews too.
Whats your thoughts on how we can make buying a braaap a better experience?
Maybe there can be an overview of the bike itself, interviews with people who own the bikes. Different people trying it out. The motard community may be interested in racing them.
What other bikes were you considering?
Dual sports, honda grom, honda cb125r not available in Australia) CB300r, drz400, the cheaper cfmoto bikes, yz250
Why didn't you buy one of those bikes?
Too expensive mostly, dual sport tires and suspension too soft for commuting, not many bikes for sale, They also don’t feel like they have fun in mind. They get a bit too serious, and maybe too familiar. I had a look on bike sales and you gotta go over 5000 for anything new. I don’t like the large exhaust noise on some of the dual sports too.
How can we make you more feel part of what we do here at braaap?
That’s a tough question, maybe owner interviews and ideas for modding. How to service videos.
What do you like about braaap?
You guys have a unique position and have personality that the bigger companies don’t have.
What dont you like about braaap?
Hmm, ill bet after a while the information can seem a bit sales like, though I understand it has it’s benefits.
Do you have any friends who own braaap's?
Not around here, though there is a pit bike store nearby.
Anything else you are thinking that we should look to do in order to make braaap better?
I totally think you could have partnerships for upgrades, mods, and sell them through the store given the direction of online shopping.